Why Choose Us?

  • For the Youth, By the Youth: We are a Gen Z-led team living and breathing the culture we help you tap into. This authentic, insider perspective ensures your brand avoids cringe and truly connects with this generation.

  • Unrivaled Expertise: Our sole focus is Gen Z. We specialize in crafting digital strategies that transcend traditional marketing, built on deep insights into their behaviors, values, and digital habits.

  • Genuine Connection, Real Results: We don't just generate likes; we build authentic relationships that drive engagement, loyalty, and tangible business outcomes for your brand.

woman in white shirt using smartphone
woman in white shirt using smartphone

About the Founder

Hi! I'm Cyrus, a 19-year-old University of Toronto student specializing in International Relations. While I now call Canada home, my upbringing in Dubai, where I attended JESS school provided me with a unique bicultural lens on global trends and digital natives. This distinct perspective ignited my passion for bridging a crucial gap: seeing brands consistently struggle to authentically connect with my own generation, and it's this drive to provide genuine, youth-led insights that led me to start GenZolution

  • Certificate in Advisory and Consulting Services from MasterCard

  • Former Marketing Intern at Mashreq Bank

  • Former Consulting Intern at Earth Matters Consulting

Qualifications